Digital Marketing

All posts tagged Digital Marketing

What is the relationship between a Business Plan and a Marketing Strategy?

by Steve Brown on January 6, 2015

A business plan is a company’s overall vision and mission, and will include reference to every part of the business that will have an impact on its ability to achieve its goals. Here’s a link for a Business Plan template https://www.gov.uk/write-business-plan to use as a starting point.

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Steve BrownWhat is the relationship between a Business Plan and a Marketing Strategy?

What are the key benefits of social media marketing?

by Steve Brown on December 6, 2014

Social media has exploded into our lives, both personally and professionally, over the last few years, but there are still many businesses who are wondering exactly what are the benefits of social media marketing are, and whether it’s really worthwhile to invest the time, money and effort to deliver it effectively. Here are some really strong reasons why you should do it.

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Steve BrownWhat are the key benefits of social media marketing?

How do I get more people to visit my website?

by Steve Brown on November 20, 2014

So, you’ve got a decent website – it’s on-brand, it’s well designed, it’s optimised for search keywords, it’s full of relevant content, it’s easy to navigate, you’re getting lots of hits, and you’re even receiving some decent sales enquiries. Well done! It’s now time to turn the screw on the competition. (If you don’t have a decent website yet, make that your number one priority…).

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Steve BrownHow do I get more people to visit my website?

Five Great PR Campaigns In 2014

by Steve Brown on October 24, 2014

Public Relations (PR)- when it goes wrong it can be disastrous, but when it goes right – like really right – it can bring a smile to the glummest of faces and, more importantly, it can create a whole lot of extra business opportunity.

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Steve BrownFive Great PR Campaigns In 2014